We care about this planet and sustainability is our core. Therefore, we have decided to use the organic cotton, which is certified by GOTS (Global Organic Textile Standard). GOTS is the worldwide textile processing standards for organic textiles, which ensures to the consumer that the product is made by following the social and ecological criteria, from crop till the final product.
With Organic cotton the water consumption is reduced by almost 50%. The soil is not polluted with toxic chemicals. And it does not use any genetically modified seeds etc. Most important of all, organic cotton also means fair price and fair labor policy for the farmers.
To know more about this please read our sustainability statement .
Being in the textile industry for 20 years and for last one decade a big sustainability follower, I decided to dive deeper in this area.
Though organic cotton is the starting point to ensuring sustainability, there are many other areas of fabric development we worked on. Together with fabric and processing experts we reduced the wastage of the fabric during our product development. While designing our product we tried also to optimize the fabric consumption. Moving on we also try to recycle and up-cycle the leftover fabric. Furthermore, the fabrics which we decided to use are soft and long lasting. Always ready to go to another owner, once the child has outgrown the garment.